Presented by Kevin Meagher, Managing Director EAS Consulting & Advisor, Parks Associates
This session will explore the smart home opportunity for traditional consumer channels. It will look at how the IoT and connectivity will enable the deployment of new products and services that add value for the consumers before looking at how the various channels will need to adapt to exploit emerging opportunities. To do this, the session discusses the size of the market, trends and developments in Europe and N America, key consumer drivers, new use cases, the role of voice control, and show how consumers want to interact with their devices. In discussing the opportunity, the session will explore the role of the tech giants, Amazon, Google, Apple and how they could impact the market.